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Energize Your Morning on Media Engagement with Eithne Treanor, Founder & CEO

DATE : October 28, 2018
TIME : 09:00 - 11:00


AmCham Abu Dhabi, Abu Dhabi, UAE

Energize Your Morning on Media Engagement 

Learn to Navigate the Media Landscape with Clarity and Ease

Sunday, October 28, 2018

Join AmCham Abu Dhabi for an insightful morning briefing on media awareness with Eithne Treanor, Founder & CEO of E. Treanor Media. When the cameras and microphones are pointed at you – how confident do you feel about the messages you are about to deliver. Are you in control? Are you confident? Are you cautious?

Eithne Treanor brings years of expertise as a former international TV journalist to help you prepare for all public speaking and  media encounters.

In this focused morning session, she will introduce you to the workings of the media and help you better understand their requirements. Meeting the media is unlike any other formal engagement. Your reputation depends on getting it right the first time.

The media landscape has changed and you need to be prepared to deliver a better story. It’s about engagement and education, it’s about information and inspiration; it’s about owning the space.

Discussion topics:
  • Focused and consistent brand messaging.
  • High pressure network interview preparation.
  • Body language and delivery training.
  • Customized media training program.
Why attend?

This 2-hour program will help executives learn to navigate the media landscape with clarity and ease.


Date: Sunday, October 28, 2018
Time: 9:00 am - 11:00 am
Venue:  AmCham Abu Dhabi Office, Abu Dhabi, UAE. For location, click here.
Cost: FREE for AmCham Abu Dhabi Members, AED 100* for Non-Members.
RSVP: No later than 5:00 pm on Thursday October 25, 2018. 
  AmCham Abu Dhabi Platinum Members may use their Platinum Passes for this event, please email

*Price is subject to a Value Added Tax (VAT) rate of 5%


About Eithne Treanor, Founder & CEO, E. Treanor Media

Eithne Treanor is the Founder & CEO of E. Treanor Media, a specialist media consultancy company based in Dubai. She is a professional conference moderator and facilitator, an expert media and communications trainer, as well as a seasoned energy industry commentator. Eithne has interviewed thousands of leading politicians, dignitaries, energy ministers and high-ranking international business people. She also acts as OPEC’s official on-air conference and webcast moderator. She has worked around the world, moderating and chairing a large number of global conferences.

Eithne is CNBC Arabia’s Special Consultant and she has trained television journalists in the UAE, Saudi Arabia, South Africa and in Russia. In her earlier career, she worked as an international television journalist for ABC News, Sky News, BBC World, and CNBC Europe and was instrumental in the launch of Bloomberg TV in Europe. She is a graduate of Trinity College in Dublin and she did post-graduate studies at The London School of Economics. For more information, visit